Logo design is one of the most valued areas of design. A proper brand creation with the help of logo is necessary for your website design. If you are a beginner, you must follow certain tips to become a successful graphic designer.
4 Tips for designing a logo
Draw your ideas
In order to design an effective logo, you have to make the preliminary sketches. You can use illustrator to draw the sketches. Initially you have to draw about 20 to 30 sketches to give variety of creative shapes to your ideas. You can follow the web 2.0 style of 3D looking logos with bubbly graphics, gradients and drop shadows. If you want to be an effective graphic designer, then you have to spend maximum time in sketching your ideas.
Maintain a balance
It is important to maintain a balance when you’re designing a logo for your website. It is possible if you keep the weight, color and size of your graphics equal on every side. In certain situations this rule can be broken but you should keep in mind that your logo will be viewed by many people and hence it will be safe if you keep a proper balance in your graphic design.
Color your creation
If you’re able to understand the basics of color theory, you will be able to use color according to your advantage. Try to not use too bright colors that are hard on the eyes. It is important for you to know which color evokes what feelings and moods for example red can evoke feelings of aggression, love passion and mind. You should try to use different color combinations to match the overall tone of you brand.
Create brand recognition
The point of creating a logo is to build up brand recognition. In order to make a popular and recognizable logo you have to combine the style, size, color and font of your graphics in such a way so that it looks similar from every angle whenever it is viewed. In order to be confirmed you can hold a mirror in front of your logo and see whether or not it is easily recognizable in that state. With the help of any graphic design software, you can invert your logo and see whether or not you can still recognize your brand. This way you can ensure that your logo design can be viewed from any angles and directions.
Lastly, you should try to use simple and innovative styles to create logos that will be unique and should stand out among your competitors. This will help you make your website design look much more original and new to the visitors.
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